In part two of our three-part blog series, we continue talking about the lessons we took away from an experience with one of our clients—a local medical clinic in Utah—which turned an $8,500 budget into over $104,000 profit in one month alone. In Part One of this series, we talked about how knowing your niche…
We love helping local businesses succeed, so when a medical clinic in our own backyard came to us with a problem, we leapt at the chance to help. Their dilemma: no web presence. No website, ads, or landing pages. Zilch. They knew that they needed to cut down on their cost per lead (CPL), because…
Don’t be deceived by fast-and-dirty internet con artists—quality content marketing will cost you a pretty penny. In fact, the Content Marketing Institute’s 2015 Report revealed that the most effective B2B and B2C marketers designate 37% and 29% respectively of their total marketing budgets to content marketing. Despite this, over 41% of both B2B and 46%…
You’re probably well aware of the importance of Local search engine optimization (SEO) for your business—you may have even seen the stats that 20% of all Google searches are location-specific. And you know that a higher local search ranking directly results in more leads, higher sales, and an influx of customers. Sadly, you may also…
You wouldn’t steal a car… you wouldn’t steal a handbag… you wouldn’t even pirate a film. So why would you risk your company’s reputation by relying on SEO firms that steal backlinks or funnel traffic to your website unethically? (If you’re already familiar with the three types of SEO, feel free to skip straight to…